Even though we are California girls and shiver at temperatures in the mid-50’s,  we are headed to America’s Beauty Show in Chicago this weekend to brave the snow!   Typically at a show, we immerse ourselves in education all day because the thought of missing an incredible class taught by one of our hair heroes is unbearable.

We have something different planned at ABS Chicago… We are hitting all the best events with our favorite hairlebrities, sneaking backstage for an inside look at the competitions and ::gasp:: even spending a chunk of time on the showroom floor.

We will be tweeting and posting all our antics on Instagram so even if you soaking up the sun in Hawaii,  you can hang with us.  #ABS13



Product Round-up

We are on a mission to find our very favorite products and tools on the floor and share with you!  What new things are headed to a chair near you?  We will find out!

All-Star Trends Panel 

We are LOVING the concept around this event… essentially Fabio Sementilli has assembled a panel of AWESOME.  The plan is a one hour panel discussion led by Fabio to inspire and empower salon professionals with key insights from around the world.  All-Star industry creative leaders will share their visions and forecasts of the future.

The Who’s Who and Trends They’ll Talk About:

  • Mark Hayes, Sassoon Creative Team – Trend forecasting from global inspirations;
  • Richard Ashforth, ABS Headliner of Saco – You too can shoot a photo collection-here’s how!
  • Jan Arnold, Co-founder, CND – Nail Trends: The marriage of fashion and beauty;
  • Gerard Scarpaci & Randy Taylor, co-founders of hairbrained.me – Salon trends in education & community; how to get involved;
  • Kelly Ehlers – Evoke Brands – Building your social media profile…now!
  • Tracey Hughes – ABS Headliner from Australia – The Power of Education,  how it impacts salon services

 All-Star Trends Panel @ The ABS Pre-BeautyBASH

McCormick Place, Room 192b

IT’S FREE! 5:00 – 6:00 pm (just before the  BeautyBASH!)



ABS Beauty Bash

Beauty Bash is a mix and mingle event that includes  stage presentations by industry icons, including “Xenon: Re-imagined,” a very modern tribute to the legendary master of beauty showbiz, by Pivot Point’s Yolly ten Koppel.  The winners of the 2013 STARS Photo Contest will also be unveiled!

Interspersed throughout the night will be performances by beauty pros showing off their creative talents beyond the salon. It’s the first ABS Beauty Talent Showcase featuring these talented beauty pros:

Stephanie Jarrin, Oswego, IL, R&B singer  Samantha Gribble, Chicago, IL classical cellist  Katherine Lanave, Howell, MI, ballet dancer  Kim Shriver, Cary, IL, Broadway-style singer  Marie Therese Messuck, Itasca, IL, pop singer  Krystal Gardner, Muskegan, MI, singer & guitarist  Nicole Sellers, Naperville, IL, singer

All proceeds benefit the CC Presidents Scholarship!

The $85 ticket includes the performances, two drinks, hors d’oeuvres…and a great time!


Pivot Point Alumni Reception

All 3 Hair Nerds have a connection to Pivot Point and we can’t wait to hang with fellow Pivot Pointers. We can’t think of a better way to wrap up the show on Sunday than the Pivot Point Alumni Reception.


ARROJO expo Chicago

You should plan on going to this event with us because it promises to be the coolest  night of the entire weekend.  Hairbrained.me Members will receive VIP status.  (How can you say “No” to VIP?)

DON’T TELL, but….We are sneaking into the prep area to watch the magic being created at the Park West venue in the afternoon.  Nothing compares to viewing genius hairdressers in their natural habitat!

“Weʼre bringing something new to Chicagoʼs beauty weekender,” says Nick Arrojo. “So many stylists and business owners go to ABS. Yet, there isn’t a ubiquitous event for them, post show. Weʼre taking the mantle by creating something that will energize, educate and inspire. We want to share good times with like-minded people. So, in the Windy Cityʼs most historic music venue, weʼre putting on an event with DJs and partying, combined with demonstrations, and a trailblazing runway presentation of our latest trend direction.”

There will be demos, a runway show, amazing DJ, AND we get to party with our favorite hairdressers…  Basically a Win, Win..


Making Expo extra special is the DJ set by legendary paragon of house music, Derrick Carter. A Chicago native, Derrick is an international figure on the underground; for more than twenty years his eclectic, disco-tinged wheel spinning has changed lives, transformed cultures, and left nightclubs around the globe with dancing room only.

This EXPO will be a breath of fresh air, during ABS weekend,creative, stylist-centric and filled with modern fashion forward hair and inspiration.


Wella Student Competition


This competition is VERY close to our hearts because Hair Nerd,Carrie was a Wella finalist the very first year of this contest.  We are going to take you behind the scenes and give you the backstage scoop on the finalist experience.

We firmly believe competition keeps you moving forward and allows a creative outlet that your blonde bob clients just can’t provide.

For full details on this or any competition, be sure and check out our COMPETITIONS page.


Follow all the action during the ABS Beauty Weekend on twitter @TheHairNerds .  We have super special surprises planned for you, so whether you are in Chicago partying with us or just hanging at home watching all the action go down… this is going to be a weekend to remember!