Trendsetters shape the beauty industry. They determine what’s now, what’s relevant and what’s beautiful. We believe the Aveda network has the most talented artists and trendsetters in the industry, and we want you to tell us what’s trending. Show us your best interpretation of Autumn/Winter 2016 trends, and you could win a chance to share your artistry with the world.

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COMPETITION OVERVIEW

The Aveda Global Fashionista Photographic Competition invites Aveda Artists to create a total look (cut, color, style and makeup) with Aveda products that showcases their artistry, personal interpretation of seasonal trends and love for Aveda—all while celebrating the Aveda brand, products and mission. Winners at all levels receive incredible opportunities to advance their craft and career at Aveda shows and events.

PRIZES

All prizes include airfare, hotel accommodations and event tickets where applicable.

Country Winners: One winner will be chosen from each eligible country (except for the USA where five winners will be chosen) and receive a trip to Aveda Master Jam Europe in Milan, Italy on October 10–11, 2016.

Regional Winners: From the country winners, three regional winners representing North America, Europe and Middle East/Asia-Pacific will be announced at Aveda Master Jam Europe and receive the opportunity to work backstage with the Aveda Global Artistic Team at Autumn/Winter 2017 New York Fashion Week.

Global Winner: The global winner will also be announced at Aveda Master Jam Europe and receive the opportunity to present at Aveda Congress 2017.

SUBMISSION PROCESS

STEP 1: SUBMISSIONS

All entries must be uploaded to fashionista.aveda.com from June 1–30, 2016. Entries received after June 30 will not be accepted. Please include the following information with your submission:

• Your inspiration for the look

• Your hair cutting technique

• Your hair styling technique, including all products used

• Your hair color technique, including all formulas and products used

• Your makeup technique, including all products used

 

STEP 2: JUDGING & COUNTRY WINNERS SELECTED

An expert panel of judges in each country will review submissions July 1–August 1, 2016, and one winner from each country will be selected and notified by phone on or before August 6, 2016. All country winners will be invited to attend Aveda Master Jam Europe in Milan, Italy on October 10–11, 2016.

STEP 3: REGIONAL WINNERS & GLOBAL FASHIONISTA ANNOUNCED

Three regional winners and one global winner will be announced on stage at Aveda Master Jam Europe.

SUBMISSION GUIDELINES

• Create and photograph your look.

• Upload the photograph of your look, completed entry form and completed model release to fashionista.aveda.com with username: aveda and password: global2016. Incomplete entries will be disqualified. Due to the high-resolution format, you may need to use a file transfer service to submit your photograph.

• Entries may be submitted beginning June 1, 2016. All entries are due June 30, 2016.

 

All terms and conditions can be found at https://www.avedapurepro.com  .

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